Understand and improve your e-commerce EBITDA
Aktio connects your orders, marketing and financial data into one dashboard. It predicts profit and help you pull the right levers to grow profitably.
Already in use by, and developed together with:
How Aktio helps?
- Daily profitability tracking – react immediately
- Actionable insights – get tips on what to do to keep growing and stay profitable
- Forecasting – know future sales, costs, and profit
- Scenario planning – evaluate different scenarios (e.g. “how much can we grow at break-even?”)
- Store your data for more than 2 years, in EU, and GDPR compliant
- Take advantage of AI with the help of your data
WHAT IS AKTIO?
Built to increase Profitability & Sales for E-commerces
With Aktio, you follow your results down to the EBITDA level. You can predict sales, profit, and much more. Based on data, you get insights and help pull the right levers for your operations to grow profitably. While all data is yours, EU- stored, in your own data warehouse. A Nordic-born solution that brings together your marketing and business under one solution. Without the complexity or cost of traditional ones.
See Aktio in action
Get to see what’s under the hood and how Aktio can be used for your business.
Get started in 3 steps
1. DATA
Structure and control your marketing and sales data for better insights.
2. Dashboard report marketing to finance
Bridge the gap between marketing and finance with actionable reports.
3. Take Action
Pull the right levers to optimize your business outcomes.
4. ADVANCE
Level-up with add-ons
And when it comes to advanced capabilities, Aktio has you covered on your terms. We meet you where you are. You don’t have to jump into AI, Forecasting or MMM on day one – but whenever you’re ready, Aktio has those capabilities ready to switch on. You won’t outgrow Aktio as you scale across Countries.
Predictive Insights
Predict and forecast sales, profitability, LTV, churn, next purchase, or optimal bidding. Helping you to know what products you will sell and how much, what your ideal spend level should be, and your nCAC and MER target.
Marketing Mix Modeling
Use clean, ready data to run MMM without the data prep headache. Go from weeks of prep to insights in hours.
AI Growth Advisor
Ask your chatbot for actions based on data. Educated on best practices for running and operating an e-commerce business to optimize profitable growth.
Optimised Product Feeds
Align your feed-based campaigns with your actual business goals, and make sure you bid on the right products to remove wasted spend automatically.
Profit Bidding for Ads
Direct the algorithm to increase ad spend on the campaigns, ads, and products that drive profitable orders, and decrease ad spend on unprofitable orders.
Smarter Customer Segments
Build powerful customer segments (churn risk, VIPs, etc.) and sync to Google, Meta, email, and more—for real personalization at scale.
WHAT IS AKTIO?
Plug and Play, not platform dependent
Aktio can connect to all the major advertising tools and analytics. As well as platforms such as HubSpot, Salesforce, Shopify, Woo, and many more. On top of that you can connect your feed, product data etc. Did we say that all data is yours? Everything can be set up on a Google Cloud BigQuery that YOU own, and Aktio is just the processor. GDPR safe and future-proof. You own the data if you want to do something else with it in the future.
Most popular data sources
Benefits
Aktio is not only beneficial for business owners and CEOs, it support CFOs, CMOs, E-Commerce Managers, Growth Leads, Performance Marketers, Creatives and many more.
Save Time
No more messy spreadsheets or broken data tools. Everything just works — automatically.
Make Better Decisions, Faster
Get clear, reliable insights when you need them — without waiting on IT or analysts.
Prove Marketing’s Impact
Show exactly how your marketing spend drives sales, revenue, and real business growth.
Get Ready for the Future
As cookies disappear, owning clean first-party data becomes essential — we make it easy.
Grow Without Rebuilding
Add new tools, channels, or campaigns — your setup scales with you, no rework needed.
Cost-Effective
One-time setup + fixed monthly fee. No surprises, no big upfront cost.
Join the next generation of growth companies.
Book a demo to experience what Aktio can do for your business
“Our collaboration has brought us significant growth, greater control over our marketing, improved margins, and better cash flow.”
Sebastian Virta
Founder & CEO, Grillkung
“Knowing how much we are going to sell next year makes it a lot easier to do purchasing. I now know a lot better how much products to order in advance.”
Lina Björkskog
Founder & CEO, Widetoes
FOR THE NEXT GENERATION OF GROWTH COMPANIES
Built by Genero, together with business owners
We’ve run our own e-commerce shops, FMCG labels, and B2B service firms and have over 15 years of business development and marketing experience.
Often, the same problem surfaced: plenty of data, zero clarity on which levers actually move the bottom line. So we teamed up with founders and CFOs, built one clear system, and turned data into straight-up recommendations.
Aktio exists to give ambitious businesses the missing puzzle-piece between marketing spend and business outcomes—so more great products, services, and ideas survive the scale-up grind.
Join the next generation of growth companies.
Start with a personalized 30-minute demo to experience what Aktio can do for your business.
We want to understand your needs and give you a comprehensive and tailored demo. To do that we kindly ask you to give us some additional information about your needs.